Kefi Virtual
Lime Grand Finale
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HUL and CNBC TV-18 L.I.M.E 13th Grand Finale – one of the most popular B-school challenges in India
The LIVE Virtual Event was designed and executed by Kefi Soul Events & More which was then telecasted on CNBC
The theme this year was “The Disruption Economy.” The challenge given to the students was to choose and leverage the changing consumer trends due to the pandemic that could open opportunities for an HUL brand
In attendance were the participating student teams, team members from HUL & CNBC and the prestigious jury comprising of
- Paul Josy – the Chairman of BBDO India
- Avinash Pant – the Marketing Director of Meta (Facebook India)
- Deepali Naair – Director Marketing IBM India SA
- Srinandan Sundaram – ED & EVP Food & Refreshments HUL
- Anand Bhaskaran – Head Digital Marketing & Marketing
- Communication, bigbasket.com
- Partha Sinha President, Bennet Coleman & Co. Limited, The Times Group
- Priya Nair – Executive Director of Beauty and Personal Care, HUL
- Anuradha Sengupta, consulting Editor Network18